Knowledge catalogue / Method & books

The books Den Lennie has written

Den Lennie has written five books for video business owners over more than a decade. Five books is track record, not theory.

The five

• The S.C.A.L.E. Method (2026). The current book, and the framework that underpins VBA Elite and Ascend coaching.
• 30 Lies You Tell Yourself About Growing a Video Business. Names the self-limiting beliefs video business owners hold, and the fix for each.
• A Filmmaker's Guide to Budgets and Quotes. The pricing and quoting playbook for video production businesses.
• Marketing for Filmmakers. Simple marketing strategies drawn from Den's newsletters.
• Business for Filmmakers (2014). Den's first book on the business of running a video company.

Where to find them

The S.C.A.L.E. Method is where the current thinking lives, and it's the framework behind the coaching. The four earlier titles are available on Amazon.